Rose Bowl (officially the Rose Bowl
Game presented by Vizio for
sponsorship purposes) is an annual
American college football bowl game,
usually played on January 1 (New
Year's Day) at the Rose Bowl in
Pasadena, California. When New
Year's Day falls on a Sunday, the
game is played on Monday, January 2.
The Rose Bowl is nicknamed "The
Granddaddy of Them All" because it
is the oldest bowl game. It was
first played in 1902, and has been
played continuously since 1916.
Since 1945, it has been the highest
attended college football bowl game.
It is a part of the Tournament of
Roses "America's New Year
Celebration", which also includes
the historic Tournament of Roses
the Rose Bowl was built for the
January 1, 1923 match, games were
played in Pasadena's Tournament
Park, approximately three miles
southeast of the current Rose Bowl
stadium near the campus of Caltech.
Tournament Park was determined to be
unsuitable for the larger and larger
crowds gathering to watch the game
and a new, permanent home for the
game was commissioned.
many years the Rose Bowl eschewed
sponsorship, but for the 1999 Rose
Bowl, the game became known as The
Rose Bowl Game presented by AT&T.
Unlike the other bowl games, the
sponsor was not added to the title
of the game, but instead as a
presenter. In 2002 it was branded
The Rose Bowl Game presented by
PlayStation 2. From 2003 to 2010,
after the agreement with Sony
expired, the game has been presented
by Citi. The most frequent Rose Bowl
matchup is USC-Michigan, occurring
for the eighth time in 2007, with
USC holding a 6–2 advantage.
(Including rare meetings outside the
Rose Bowl, USC leads this series
6–4.) The next most frequent matchup
is USC-Ohio State, occurring for the
seventh time in 1985, with USC
holding a 4–3 advantage.